James Gimian is the Executive Director of the Foundation for a Mindful Society, an independent nonprofit with the mission to foster the growth of mindfulness in mainstream society through education, special projects and social innovation collaborations. He was launch publisher of Mindful magazine and Mindful.org, both initiatives of the Foundation. James has worked in magazine and book publishing as well as bookselling since 1972, specializing in mindfulness and meditation. Also, he is co-author of The Rules of Victory: How to Transform Chaos and Conflict — Strategies from the Art of War (2008), and the general editor of the Art of War: The Denma Translation (2001). James has taught mindfulness meditation as well as the application of the Art of War to leadership excellence in the face of the conflict and uncertainty of an increasingly complex world in North America and Europe since the 1970s.